Charles Opoku Mensah
With over 15 years of industry experience in various communication and business development fields, Charles is an expert in public relations, strategy, integrated marketing communications, branding, event management, investment promotion, and project management. He has a broad understanding of the Ghanaian and African business environment and a great appreciation of the global business and communications landscape.
As Head of GIPC’s Public Relations & Communications Division, Charles is responsible for planning and executing all external and internal communication activities, including media relations, traditional & digital marketing communication, sponsorships & fund-raising, content production and management, investment promotion, and development of marketing collaterals. In addition, he establishes and manages optimal relationships with all external and internal stakeholders, being responsible for the Centre’s reputation and crisis communication management.
Charles also leads the generation of investment leads and outcomes tracking in coordination with the Corporate Affairs, Investor Service, and Research and Business Development Divisions.
He holds a Master of Business Administration (MBA) in Marketing from the Central University College in Ghana, a Bachelor of Arts (B.A.) in Economics and Computer Science from the University of Ghana, a Certificate in International Trade and Investment from the Hebei University of Business and Economics in China as well as a Certificate in Project Management from Cambridge Centre of Excellence (Project Management Authorized Institute).